![]() Putting your current listings on your site serves two purposes. Here is the full list of the 7 best rental listing sites for property managers for 2022: #1: Your Property Management Website RentPath has a lot of catching up to do, but after being purchased by RedFin for $608M in April of 2021, they have a shot to have more of an impact in 2022. We’ll see how they continue to invest to grow their market share. ![]() Zumper and Apartment List have each raised over $150M in VC funding, Both closed on their Series D in 2020 and now they account for about 5% of tenant leads each. Without an acquisition, their growth will likely stay incremental. has maintained steady growth but still represents less than 7% of tenant leads. ĬoStar is making the largest leap through acquisitions and now owns a long roster of sites, including, , HomeSnap,, and. RentPath has been stagnant but was recently acquired by RedFin and hopes to inject new life into Apartment Guide,, and. It wasn’t just the Zillow Group that benefited from this shift In 2021. Now, they only allow up to five free listings per month. Before October 1st, Zumper was free for all non-featured single family rental listings. Shortly after Facebook made that decision, Zumper started charging for listings which reduced the number of listings on their site and therefore tenant leads generated. How did this happen? In September, Facebook Marketplace stopped accepting rental feeds from Zumper which was driving a significant amount of their tenant lead traffic. It’s not quite the 2017 and earlier years when the Zillow Group accounted for about 78% of tenant leads, but they are the clear leader for the year and are growing market share.Ī closer look at tenant lead source by month reveals that Zillow Group and Zumper vied for the top position through much of 2021, with Zillow Group taking a more definitive lead toward the end of the year. Then, in 2020, Zillow Group regained its crown and strengthened its position through 2021. In 2019 Zumper came out of nowhere to replace Zillow Group (which includes Zillow, Trulia, and HotPads) as the ILS that generated the most tenant leads on the Tenant Turner leasing automation platform. Want clearer, cleaner books? What about a more useful view into your properties or just easier accounting in general? Get the Guide
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